On 23-24 December 2024, with the support of the Westminster Foundation for Democracy, SAO organized a training session on public speaking and public address. The session aimed to improve communication skills for effective public appearances including press conferences, TV appearances, and giving statements and interviews. The training was intended for the management and part of the employees.
The training covered the basic elements of the communication process, including channels, tools, and key skills for successful and effective communication. Through interactive sessions, participants were introduced to preparing for public appearances and the skills required for public speaking.
The experts, with their extensive experience and practical advice, guided the participants through techniques for preparing for media appearances, emphasizing how to maintain focus and confidence in front of an audience.
"Strong communication skills are key to ensuring transparency and accountability in public institutions. As an institution that actively works on increasing public trust, we believe that every individual should have the opportunity to develop their skills for effective public speaking and appearances. Training like this is an important step toward creating more effective and transparent communication with the public," emphasized Auditor General Maksim Acevski.
This training allowed participants to improve their communication skills and provided insight into the latest trends in media communication, enabling them to engage with the public in a manner that fosters trust and transparency.